Glenn Purdy

Glenn Purdy is the Co-Founder and Marketing Architect at Exposure Marketing, where he helps owner-led businesses turn disconnected marketing activities into connected systems that build trust, create opportunities and support sustainable growth.

For more than 35 years, Glenn has worked across sales, marketing, business development and live events throughout North America and the United Kingdom. His experience ranges from start-ups to well-established international companies, including organizations generating nine- and ten-figure annual revenues. He is the creator of the Exposure Marketing Strategic Growth Blueprint and the Dovetail Circle, practical frameworks that connect positioning, messaging, proof, lead generation, follow-up and customer experience into a cohesive marketing architecture.

At Global Business Bridge 2026, Glenn will share practical insights for companies entering the Canadian market, including how to understand Canadian buyers, adapt their positioning and language, and build a trusted local, regional and national presence. His work demonstrates why entering Canada requires more than translating an existing message. Expectations, trust signals and buying behaviours differ across cities, provinces and regions.